Best AI tools for HubSpot users

Updated 24 Oct 2026 · Prices from vendor pages only · How we rank →

The short answer

Each of these tools is part of HubSpot or lists a HubSpot integration. Otter.ai comes first: meeting transcription and AI notes. The cheapest verified paid plan here is Tactiq Pro ($8 per user/month, billed annually). 4 of the 4 have a free plan we could confirm. Every price below is from the vendor’s own page, checked 17–23 Oct 2026.

Ranked shortlist

  1. Otter.ai: Meeting transcription and AI notes. Plan: Pro: $8.33/user/month annually or $16.99 monthly
  2. HubSpot Breeze: HubSpot's AI agents and assistants built into its CRM and marketing hub. Plan: Starter: $20/seat/month
    Limited-time offer for new customers from $7/seat/month; 500 HubSpot Credits, 1,000 marketing contacts, Agent Hub and Agent Builder
  3. Apollo.io: B2B contact database and sales engagement with AI-written outreach. Plan: Not yet verified
  4. Tactiq: A free-forever plan with no card and Pro from $8 per user a month billed annually. Plan: Pro: $8 per user/month, billed annually
    Unlimited transcripts, 10 AI credits a month

Tools come from several ToolRank categories, so they are grouped by category and then by each category’s editorial rank. Anything we couldn’t confirm on a vendor page says “Not yet verified”.

Side by side

RankToolRelevant planStarting priceFree planBest forMain limitationLast checked
#1Otter.aiPro: $8.33/user/month annually or $16.99 monthly$8.33/user/month (Pro, billed annually; $16.99 monthly)Basic: free foreverMeeting transcription and notes for individuals and small teamsPromotional discounts were shown on the pricing page; check the current price at checkout22 Oct 2026
#2HubSpot BreezeStarter: $20/seat/month
Limited-time offer for new customers from $7/seat/month; 500 HubSpot Credits, 1,000 marketing contacts, Agent Hub and Agent Builder
$20/seat/month (Marketing Hub Starter; limited-time new-customer offer from $7/seat/month)Free tools: $0/month for up to 2 users, no credit cardMarketing teams already on, or moving to, the HubSpot CRM who want AI agents built inAI agents run on HubSpot Credits, and Professional and Enterprise add mandatory onboarding fees17 Oct 2026
#3Apollo.ioNot yet verifiedNot yet verifiedFree plan with no time limit (light usage; Gmail only for sending)Prospecting database and outbound emailPaid prices not verified20 Oct 2026
#4TactiqPro: $8 per user/month, billed annually
Unlimited transcripts, 10 AI credits a month
$8 per user/month (Pro, billed annually)Free forever, no credit card: 10 transcripts and 5 AI credits a monthTeams who want meeting transcripts and AI notes without a bot joining the callFree plan caps transcripts at 10 a month; monthly-billing prices were not shown23 Oct 2026

Prices as listed by each vendor on the last-checked date, USD, before tax. Plans and limits change, so follow the sources below.

Who should pick which

Pick Otter.ai for meeting transcription and notes for individuals and small teams (Pro: $8.33/user/month annually or $16.99 monthly). Watch out: promotional discounts were shown on the pricing page; check the current price at checkout. Pick HubSpot Breeze for marketing teams already on, or moving to, the HubSpot CRM who want AI agents built in (Starter: $20/seat/month). Watch out: AI agents run on HubSpot Credits, and Professional and Enterprise add mandatory onboarding fees. Pick Apollo.io for prospecting database and outbound email (free plan: Free plan with no time limit (light usage; Gmail only for sending)). Watch out: paid prices not verified. Pick Tactiq for teams who want meeting transcripts and AI notes without a bot joining the call (Pro: $8 per user/month, billed annually). Watch out: free plan caps transcripts at 10 a month; monthly-billing prices were not shown.

FAQ

Which of these is cheapest?

Tactiq Pro ($8 per user/month, billed annually) is the lowest paid price we verified on this list (https://tactiq.io/pricing, checked 23 Oct 2026). Check the vendor page for tax, billing period and usage limits.

Which of these have a free plan?

Otter.ai: Basic: free forever; HubSpot Breeze: Free tools: $0/month for up to 2 users, no credit card; Apollo.io: Free plan with no time limit (light usage; Gmail only for sending); Tactiq: Free forever, no credit card: 10 transcripts and 5 AI credits a month.

How were these tools chosen?

They are the tools in ToolRank's rankings with HubSpot listed by the vendor, confirmed on the vendor's own website on 17–23 Oct 2026. Tools we could not verify are left out rather than guessed, and anything unconfirmed is marked Not yet verified.

Sources

Related comparisons

Profiles: Otter.ai · HubSpot Breeze · Apollo.io · Tactiq

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