Buffer

Plans, writes and schedules social posts across 12 networks

#8 in Marketing & SalesfreemiumLast verified: 20 Oct 2026

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The short answer

Buffer is ranked #8 of 12 in Marketing & Sales on ToolRank. Free plan with AI Assistant and API access; paid plans from $5 per channel. Paid plans start at $5/month per channel (Essentials, billed yearly). Free plan: Free plan: $0 forever, 10 scheduled posts per channel, AI Assistant. Best for: Creators and small teams scheduling posts on several social networks on a budget. Main limitation: Free plan allows 10 scheduled posts per channel and 1 user. Facts checked against vendor pages on 20 Oct 2026.

Why it’s ranked here

Free plan with AI Assistant and API access; paid plans from $5 per channel.

Editorial verdict: Social media scheduling with an AI Assistant, priced per channel, with a free plan. How we rank →

Main limitation

Free plan allows 10 scheduled posts per channel and 1 user

Pricing

Pricing modelfreemium
Starting price$5/month per channel (Essentials, billed yearly)
Free tierFree plan: $0 forever, 10 scheduled posts per channel, AI Assistant
PlanPriceIncludes
Free$01 user, API access (3,000 requests/month)
Essentials$5/month per channel ($60 billed yearly)Unlimited posts, advanced analytics
Team$10/month per channel ($120 billed yearly)Unlimited team members, approval workflows

Notes: Annual billing saves 20% vs monthly (vendor FAQ). 14-day trial of paid plans; 50% nonprofit discount.

Prices as shown on the vendor’s pricing page on 20 Oct 2026, USD unless stated. Vendors change prices; check before you buy.

Best for

Creators and small teams scheduling posts on several social networks on a budget

Avoid if

Not yet verified

Platforms & integrations

Platforms

WebBrowser extensionAPI

Integrations

CanvaChatGPTClaudeZapierMaken8nWordPressGoogle Drive

Model / provider: Not yet verified

Evidence & sources

Every fact on this page comes from the sources above. Anything we could not confirm says “Not yet verified”.

FAQ

Is Buffer free?

Yes. Buffer's pricing page lists a free plan: Free plan: $0 forever, 10 scheduled posts per channel, AI Assistant. Checked 20 Oct 2026.

How much does Buffer cost?

Paid plans start at $5/month per channel (Essentials, billed yearly). Plans listed: Free ($0); Essentials ($5/month per channel ($60 billed yearly)); Team ($10/month per channel ($120 billed yearly)). Prices as shown on the vendor's pricing page on 20 Oct 2026; they can change.

What is Buffer best for?

Creators and small teams scheduling posts on several social networks on a budget.

What is the main limitation of Buffer?

Free plan allows 10 scheduled posts per channel and 1 user.

Which platforms does Buffer run on?

Web, Browser extension and API, per the vendor's pages (checked 20 Oct 2026).

How does ToolRank rank Buffer?

Buffer is #8 of 12 in Marketing & Sales. Rankings are editorial: capability and reliability weigh more than popularity, and paid placements never change rank.

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