Ahrefs

Researches keywords, backlinks and competitors, and tracks brand visibility in AI answers

#17 in Marketing & SalesfreemiumLast verified: 22 Oct 2026

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The short answer

Ahrefs is ranked #17 of 19 in Marketing & Sales on ToolRank. A free plan for site owners and API and MCP access from the Standard plan. Paid plans start at $29/month (Starter). Free plan: Ahrefs Free: limited Site Explorer and Site Audit for your own site. Best for: SEO teams and consultants who want deep search data inside their AI tools. Main limitation: No trials or discounts; API and MCP start on the $249 Standard plan. Facts checked against vendor pages on 22 Oct 2026.

Why it’s ranked here

A free plan for site owners and API and MCP access from the Standard plan.

Editorial verdict: SEO and AI-search visibility platform with Brand Radar, an API and an MCP server. How we rank →

Main limitation

No trials or discounts; API and MCP start on the $249 Standard plan

Pricing

Pricing modelfreemium
Starting price$29/month (Starter)
Free tierAhrefs Free: limited Site Explorer and Site Audit for your own site
PlanPriceIncludes
Ahrefs FreeFreeLimited access for website owners
Starter$29/monthKeyword and competitor research basics
Lite$129/month5 non-verified projects, 6 months of history
Standard$249/monthAPI and MCP access, 2 years of history
Advanced$449/monthAPI and MCP, 5 years of history
Enterprise$1,499/month, annual commitmentUncapped API, SSO

Notes: Vendor FAQ: no discounts or free trials; annual billing via support. Prices in USD.

Prices as shown on the vendor’s pricing page on 22 Oct 2026, USD unless stated. Vendors change prices; check before you buy.

Best for

SEO teams and consultants who want deep search data inside their AI tools

Avoid if

Not yet verified

Platforms & integrations

Platforms

WebAPIMCP

Integrations

MCP ServerAhrefs Connect API

Model / provider: Not yet verified

Evidence & sources

Every fact on this page comes from the sources above. Anything we could not confirm says “Not yet verified”.

FAQ

Is Ahrefs free?

Yes. Ahrefs's pricing page lists a free plan: Ahrefs Free: limited Site Explorer and Site Audit for your own site. Checked 22 Oct 2026.

How much does Ahrefs cost?

Paid plans start at $29/month (Starter). Plans listed: Starter ($29/month); Lite ($129/month); Standard ($249/month); Advanced ($449/month); Enterprise ($1,499/month, annual commitment). Prices as shown on the vendor's pricing page on 22 Oct 2026; they can change.

What is Ahrefs best for?

SEO teams and consultants who want deep search data inside their AI tools.

What is the main limitation of Ahrefs?

No trials or discounts; API and MCP start on the $249 Standard plan.

Which platforms does Ahrefs run on?

Web, API and MCP, per the vendor's pages (checked 22 Oct 2026).

How does ToolRank rank Ahrefs?

Ahrefs is #17 of 19 in Marketing & Sales. Rankings are editorial: capability and reliability weigh more than popularity, and paid placements never change rank.

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